Social Media Specialist, Instagram Arts, Media & Design Jobs - Tampa, FL at Geebo

Social Media Specialist, Instagram

3.
0 Quick Apply Full-time 6 hours ago Full Job Description The Krazy Coupon Lady (KCL) is a female-founder-owned publisher on a mission to help shoppers beat MSRP, unapologetically maximize their money and seize the deal.
Our teams of shopping experts curate and hand-test nearly a thousand deals per week, so there is always something new to discover each time you visit our website, app, and your inbox.
KCL is seeking a Social Media Specialist with a strong background in managing the strategy and execution of day-to-day posting for a brand on Instagram to drive engagement and growth.
This is a remote position providing coverage during business hours during the week and one weekend day.
For this full-time, remote position, KCL will currently consider applicants who reside in the following states:
Arkansas, Florida, Georgia, Idaho, Iowa, Minnesota, Ohio, Pennsylvania, South Dakota, Texas, Utah, Virginia, or Wisconsin.
Reporting to our Senior Marketing Manager of Growth, this role will require you to be competitive, creative and agile.
A growth mindset is key to the future success of this position.
Being frugal minded and passionate about smart shopping is a huge bonus.
If you've ever sat in a studio audience during the filming of a talk show, you've seen the person whose job it is to fan the flames of excitement from the audience.
They're like the orchestra conductor but instead of a symphony, they're fanning cheers, reactions and claps at key moments in the show.
This Social Media Specialist role at KCL is kinda like that, but instead of cheers, we're driving clicks to and shares of our content, to achieve this, you'll be analyzing the data daily - examining what went well yesterday, how you're performing compared to larger benchmarks, and closely monitoring the competitive and adjacent landscape.
If you love to be in a high-energy, hustle-hard work environment, where fighting every day for bigger claps is your goal, this may be the job for you.
If you thrive in environments with fluidity and you've got lots of fight to win, we want to talk.
In this role you will:
Assist in driving short and long-term social media strategy on Instagram.
Engage and build KCL's Instagram audience.
Contribute to daily online content promotion plans, including content and channel selection, and copy and creative recommendations.
Collaborate with the growth marketing team to evaluate personal and team effectiveness in order to maximize your contribution to company goals.
Execute promotion for both rapid-turnaround and longer campaign cycles to effectively promote all types of content, primarily deals and editorial content.
Produce engaging social media posts, focusing on strong copy and creative combinations; adopt new creative strategies to drive engagement and post performance.
Ensure a consistent brand (voice and visual voice) across all reader touch-points while also delivering targeted results.
Analyze past-performance and real-time dashboards to determine promotional and optimization opportunities and promptly communicate observations to the marketing team.
Be accountable for promotional content performance; leverage data to make informed decisions around daily content and creative choices to ensure that goals are being met.
Keep a pulse on industry and competitor trends, look for ways to continuously elevate our efforts.
Contribute to and manage ongoing testing efforts to refine marketing strategies.
Other duties as the department scales.
About you:
Confidence and humility.
Confident enough to participate and occasionally run meetings and make decisions.
Humble enough to know your own weak spots, to seek to understand and to bring a collaborative spirit.
Growth and innovative mindset.
Excellent communication skills, written and verbal.
You will take jumbles of ideas and weave them into an agenda or action item list with headings, subheadings, tasks, and due dates on a daily basis.
Experience in social media marketing preferably at a media company or digital publication.
Some experience in a fast-paced, digital environment.
Familiarity with Google Analytics, WordPress, Google Trends, and Looker is a bonus.
Excellent listening and communication skills.
Excellent organization, time management, and interpersonal skills.
Strong adaptability.
Strong analytical and problem-solving skills.
High levels of integrity and initiative and a passion for saving money.
About KCL With our roots in Boise, ID, we've grown into a remote company with employees located across the United States.
We're a team driven by hard work, humility, and transparency.
We believe in the power of community and the magic of friendship that created KCL so, for us, everything we do is people-first.
Quick Apply.
Estimated Salary: $20 to $28 per hour based on qualifications.

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